have the best chance of winning the design project or Animation with these guidelines
the title and introduction of
the first thing you write on any treatment is the name of the project, so it is highly advisable to make sure you get this part right. When taking a short is always a good idea to take more detailed notes as possible on all aspects of the project, including individuals involved, keywords, reference materials, technical aspects or limitations, audio preferences and project work titles . These notes will help when putting the foundations in one treatment, and showing your complete understanding of the brief, as the correct title, or keywords that the customer is required to describe the project.
Once you have a clean leading page with the customer name, project name, and any subtitle, you are ready to add the first and the most important body of the text, the ' introduction or approach.
The introduction, outline, premise or approach to treatment is a vital and concise paragraph 2 or 3 line, saying clear to the reader what it is you are about to read, and the reason to read it. Ideally this paragraph will 'grab' the reader immediately and optimize their interest, wanting to read the rest of the document.
writing style
The use of descriptive language is an important part of the art of the whole writing, not less with treatment, where you ideally need to squeeze all the information in one or two sides of A4 paper to paint a clear picture in the mind of readers exactly what they can expect the final film or animation to look like.
When describing your concept, try to use flowing and elegant phrasing while being descriptive and to the point. Extensive use of vocabulary will keep the reader interested and their brains show the result.
For example, the brief is for a crime drama television sequence of titles, and the director wants the title sequence of style to reflect the period, the atmosphere and the object of the script. The Director may use very descriptive words in a short, like, dark or refrigeration, ensure re-use these words in your treatment and add some 'of their own to embellish further. For example; dark dark premonition, or refrigeration, the final jarring spine.
try not to repeat the same word too many times, and think of alternative ways to describe the same or similar part of the project. For example; when mentioning a transition effect for the animation or film, try to find new ways to write about this effect.
Your Branding
Make sure that your business, or the studio logo and branding is clearly marked on the front of the treatment, as well as the treatment of the body to ensure that all who read will know where he is from and who wrote it. It will also help ensure your ideas are like yours and not borrowed from someone else. Another consideration is to flatten the document to ensure that the logo and the graphics are displayed correctly and none is able to change the treatment or take points for re proposition in another document. Saving MS Word or other word processor document as Adobe Acrobat PDF files is an ideal way to achieve this.
The concept
This is the main body of the text where you can flesh out the idea in more detail. It is important to ensure that this paragraph is easy to read and to the point. Use this part of the treatment, as a way to quickly describe the rest of the information that you touched eloquently in his introduction. Try to keep your sentences short with enough space around them to be easily absorbed. Leave to flow easily sentences together to ensure the reader does not get lost in part through, it is vital that your idea makes sense from start to finish by giving the reader the opportunity to build the piece in your minds eye.
Imagery
We consider including images to help your concept.
Probably you will be producing a storyboard separately for treatment, but with the additional reference images, the illustrations of the characters, the environment and backgrounds or mood board images in your treatment can really help the reader understand what you are saying. Positioning of the images is also important, breaking paragraphs may lose readers stream, so try to add an image or set of images in a paragraph.
Using a large image in the introduction can act as a real eye grabber for the rest of the document.
Reference Material
The reference material is the key to helping sell your idea, especially if you can see their past work. It 'another opportunity to showcase your work and give the customer the utmost confidence in your ability to deliver what you are writing. References can be links, embedded links, images, sounds, music, illustration or video. If possible, try to collect it all in one place, an FTP location, a website, a process of sharing files or attachments as zip to make it easier for the client to explore the references and must not go to many websites different. Even in this case, keeping the easy-to-read processing, follow and absorb is of primary importance.
The technical failure
The technical section of a treatment must be very factual, very short and very clear. Clarity will be, once again, explain to the reader that has been carefully thought through the process and understand exactly what it will take to get the final result. You will always be able to change your thinking with the latest kit, but at least in this first phase approached the idea with a way to create your masterpiece technically. This section will also discuss the ability to manage both aspects of any motion graphics project, creativity and technical know-how, the basic components for any motion graphics designer.
Think that outlines which and how many computers you need, as you will be asked a lot of disk storage and backup, what software packages you will be using and there are any plug-ins or specific presets that are relevant. Also take into consideration the amount of rendering time and hardware that will be needed, the storage considerations, and final delivery formats and other delivery aspects.
Music and Audio
As we all know, music and sound effects can really bring animation and video to life and is an important part of any visual experience. Touches on the ideas that you have for music and sound design, references to other videos of similar style and describe the tone and atmosphere that will evoke music with your pictures.
The budget and cost estimate
The costs and citations are also a huge factor in whether you will succeed in getting the project you want, but refrain from including any mention of money for the treatment. Instead of providing a document for the separate listing included no reference to specific technical or creative treatment.
The Conclusion / Summary
The final part of the treatment should act in a similar way to the introduction.
This is a short paragraph that allows you to quickly remind the reader of the key points that are discussed in the rest of the document. 'Also the possibility to use good language to let the reader wants to see what you have described, who want to explore further, wanting to make it come to life.
Parts List
INTRODUCTION - short and sweet
CONCEPT - the main body of descriptive text
IMAGE - Reference Material
TECHNICAL - geek but essential breakdown
AUDIO - style guidelines
SUMMARY - the final roundup
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